How To Make Money With Youtube: Step-by-Step Guide (2024)

how to make money with youtube

Did you know YouTube has over 2 billion active users every month? That’s a huge part of the world’s population!

YouTube lets you make money in many ways, not just through ads. Besides ad money, there are other ways that can bring in more cash. This guide will show you seven different ways to earn on YouTube. These include joining the YouTube Partner Program, selling merchandise, making sponsored content, and becoming an affiliate partner.

Key Takeaways:

  • YouTube has over 2 billion logged-in monthly active users, providing a massive audience for potential monetization.
  • There are multiple ways to make money on YouTube, beyond just ad revenue.
  • Joining the YouTube Partner Program unlocks special features and income streams on the platform.
  • Selling merchandise allows you to generate revenue while strengthening your brand.
  • Creating sponsored content can provide opportunities for brand partnerships and additional income.

Join the YouTube Partner Program

The YouTube Partner Program (YPP) opens up a world of possibilities on YouTube. You can still make money without it, but being a partner has big perks. To become a partner, you need 1,000 subscribers and 4,000 watch hours over the last year. Once in, you get access to making money through ads, YouTube Premium, and more.

One major plus of being a partner is earning from YouTube ads. Ads play with your videos, and you make money. This depends on how engaging your video is, who watches it, and the ads that show. The more people watch, the more you could earn.

Another way to make money is through YouTube Premium. Premium users don’t see ads, get special content, and can watch offline. You earn money based on how long they watch your videos.

There’s more to the Partner Program, like channel memberships and selling merchandise. Memberships mean fans pay monthly for special perks. With the merchandise shelf, you can sell your own products right on YouTube. This helps you make more money and connect with fans.

Getting into the YouTube Partner Program is a big step for earning more. You meet the criteria, then get cool benefits like ad money, Premium revenue, memberships, and selling stuff. It can help turn your channel into a thriving business.

Sell Your Own Merchandise

Selling merch is a great way for YouTubers to make money and connect with fans. It lets you create items like t-shirts and mugs. These items help you build your brand and get closer to your audience.

One method is to launch an online store. You manage everything about your products this way. You can make unique items that show off your channel’s style. Shops like Shopify are useful for setting up your store and managing sales.

Another great option is YouTube’s merch shelf. This feature lets channels sell goods right on their video pages. It makes buying easy for viewers. They don’t need to leave YouTube to shop. The merch shelf is like an online shop front for your fans.

Selling merchandise is not just about making money. It acts as a strong branding tool. Fans who wear your merchandise promote your channel. This can bring in new viewers. In turn, this grows your channel and engagement.

Create Sponsored Content

Making sponsored content is a great way to earn money from your YouTube channel. It means working with brands to make promotional videos. These videos should match what your channel is about. You can make money by sharing your favorite brands with your viewers.

Brands really want to work with YouTube creators who have lots of followers. They pay YouTubers to talk about their products or services. Creators’ recommendations can strongly influence what their viewers buy.

You can look for brands to partner with yourself. Show them how many people watch your videos and how engaging your content is. Or, you can use platforms like FameBit to find companies that want to promote their stuff.

The Benefits of Sponsored Content

Sponsored content is great for several reasons:

  • Increased Earnings: You can make good money. Brands might pay you in cash or give you free products.
  • Control over Earnings: You can negotiate deals. This lets you choose rates and deals that match your channel’s spirit.
  • Building Relationships: Working with brands can start ongoing partnerships. Creating great content can earn you a lasting trust from brands.

Sponsored content boosts your expert image in your niche. This makes your brand stronger and pulls in more fans.

Always be honest and clear with your viewers about sponsored content. Choose brands that fit your values. This makes your promotions feel real and not like a hard sell.

Remember, your sponsored content should help your audience. Make fun and useful videos. Show how the products or services you’re promoting could be good for them.

With the right partnerships, YouTube creators can earn money and keep their audience’s trust.

Become an Affiliate Partner

Affiliate marketing on YouTube is a great way to make money. You don’t need many followers to start. By working with companies and sharing their products in your videos, you can get paid. A good example is Amazon’s Influencer Program. This lets you show products in videos and link to them in descriptions. If someone buys through your link, you earn money.

“Affiliate marketing on YouTube offers a low-risk way to make money by sharing products you love. It’s good for you and your viewers.” – Marissa Thompson, YouTube Content Creator

To do well as an affiliate, pick products that fit your videos and interest your viewers. This makes your promotions seem genuine and useful. It also helps you sell more and earn commissions.

Being transparent about your affiliate links is important. Tell your viewers about your connections. You can do this in your videos and by putting a note in the video description. This honesty helps build trust and guides viewers in buying.

Create content that is engaging and talks about what you are promoting. Show how these products or services can help your viewers. This can make them want to buy through your links.

Having a loyal and engaged audience is key to doing well in affiliate marketing. The better your relationship with viewers, the more they will trust and buy from your recommendations.

Benefits of Affiliate Marketing on YouTube

Affiliate marketing on YouTube is great for creators:

  • Low risk: It’s cost-effective since you don’t need to make or store products or handle customer service.
  • Diverse revenue streams: Working with different affiliate programs means more ways to earn money.
  • Flexible integration: You can easily add affiliate links to any content, like reviews or how-tos.
  • Passive income potential: Once your content is up, you can keep earning from it as long as it’s viewed.
  • Valuable insights: Affiliate marketing helps you learn what your viewers like to buy and prefer.

Take Advantage of YouTube Affiliate Programs Today!

Affiliate marketing lets you earn from your YouTube channel. You don’t need lots of viewers to start. By promoting products that match your content, you can make money. Always tell your viewers about your affiliate relationship. Make interesting content and gain their trust. So, get started with YouTube affiliate programs now and make your channel profitable!

Get Your Fans to Pay You Directly

Talking to your fans and asking for their support can help you earn money on YouTube. YouTube has tools for fan funding and lets creators earn more from their videos.

Super Chat

Super Chat is one way to do this. Fans can donate money during live streams or premieres. They buy Super Chats to highlight their messages in the chat. This helps fans show support and get noticed by you.

You can offer Super Chats at various prices. This lets your fans choose how much to give.

Channel Memberships

YouTube has channel memberships too. Fans pay a monthly fee to become members. They get special badges, emojis, and more perks.

Memberships make fans feel part of a community. They give extra value to loyal viewers.

To make the most of fan funding, talk about it in your videos and live streams. Tell your audience how they can support you. Thank them and interact to build a supportive community.

You can also look into Patreon or GoFundMe. These sites help viewers support you regularly. They offer steady support for making content.

Using smart strategies and fan funding options can give you a steady income. This helps you keep making content while building a dedicated fan base.

Use Crowdfunding

Crowdfunding helps creators raise money for projects or ideas. By getting funds from others, you can make your dream a reality. Platforms like Kickstarter and GoFundMe are great to show your work and get support.

When you start a crowdfunding campaign, being open and building trust is key. Share how you will use the money. Also, offer nice rewards to attract and keep supporters interested.

Crowdfunding for creators has changed how artists and entrepreneurs achieve their goals. With everyone’s help, you can do something truly amazing.

crowdfunding for creators

Rewards and Recognition

The right rewards can make your crowdfunding campaign successful. Unique rewards draw more people to help your project.

Think about offering special merchandise, early access, or unique experiences. People like to feel they are part of something special.

Creating different reward levels lets people choose what fits their budget. This way, you can get more backers.

Building a Community

Crowdfunding also helps build a community. Use social media and emails to keep in touch with your backers. This keeps them excited about your project.

Talking with your backers makes them feel involved. It helps build a loyal group around your project.

Tracking and Communication

A successful campaign needs you to keep track and talk regularly with your backers. Share updates to show them how things are going. This builds their trust in you.

Keep talking to your supporters even after the campaign is over. Tell them how the project is doing and thank them for their help.

Advantages of Crowdfunding for Creators Challenges of Crowdfunding for Creators
  • Access to funding without traditional investors
  • Validation and market demand for your project
  • Opportunity to build a dedicated community of supporters
  • Potential for increased exposure and media attention
  • Flexibility in defining project goals and strategies
  • Intense competition for backers’ attention and funds
  • The need for compelling and persuasive campaign materials
  • Time-consuming management and fulfillment of rewards
  • Potential pressure to meet high expectations from backers
  • Uncertain outcomes and the risk of not reaching funding goals

License Your Content to the Media

If you make viral videos or widely loved content, there’s a chance to make money. You can do this by letting media outlets use your content. They get to show your videos, and you get paid for it.

To get your content noticed, think about putting your videos on sites like Jukin Licensing. These sites help creators and media outlets find each other. This can make more outlets see and buy your viral videos.

Benefits of Licensing Your Content

Licensing your videos on YouTube has many perks:

  1. Monetization: You can make good money by licensing your content. Media outlets pay well for videos that attract viewers.
  2. Exposure and Reach: Media outlets can show your content to more people. Many might not have found it on YouTube without this.
  3. Credibility and Brand Building: Being in well-known publications or broadcasts boosts your reputation. It helps grow your identity as a content creator.

Always read any licensing agreement well. Make sure it fits your goals and protects your rights. This is very important.

Work with Brands as an Influencer

YouTube influencer marketing is a big deal for brands today. They want to connect with people through influencers. As a YouTuber, you can work with brands and earn money. This partnership lets you use your influence to promote things your viewers will like.

To start working with brands, try these steps:

1. Build Your Brand and Online Presence

First, make a strong personal brand. Create content that shows what you love and know. Talk to your viewers on social media and live streams. A loyal fanbase makes you attractive to brands. They want to use your influence with your fans.

2. Identify Brands that Align with Your Content

Work with brands that fit your style and audience. Think about what your viewers like. Look for brands that match those interests. Being real with your promotions keeps your viewers’ trust. This makes your collaborations more successful.

3. Reach Out to Brands Directly

Don’t wait for brands to find you. Contact them with a strong pitch. Show them how they’ll benefit from working with you. Share your successes and how engaged your viewers are. This can convince them to collaborate with you.

4. Utilize Influencer Marketing Platforms

Influencer marketing platforms are helpful. They connect you with brands ready to partner. Use platforms like GrapeVine and TapInfluence. They make working with brands easier by handling the details. This includes negotiations and payments.

5. Collaborate on Sponsored Content

Sponsored content is popular on YouTube. Brands might ask you to make a video about their product. Always tell your viewers when content is sponsored. Make sure sponsored videos fit your channel’s style. This keeps your content genuine.

6. Negotiate Fair Compensation

Make sure you get fair pay for brand deals. Consider how many people watch your videos and who they are. Also think about how much work you’ll put in. Your influence is valuable. Make sure brands recognize that.

7. Maintain Authenticity and Trust

Being real and earning trust are key. Only endorse products you truly believe in. Your audience’s trust is important. Lose it, and your career could suffer. Always be honest in your promotions. This keeps your relationships strong.

Working with brands can be great for you. It lets you share cool products with your audience. It helps you grow and earn. Just remember to stay true to yourself and your viewers. This way, everyone wins.


Making money on YouTube needs effort, strategy, and knowing your audience. The YouTube Partner Program and ads are just the start. By trying different ways to make money on YouTube, you can increase how much you earn and make a steady income from your channel.

Selling your own products is a smart way to connect with your audience and make money. With the YouTube merch shelf, you can show and sell your own branded items right on your videos. This makes your brand stronger and helps you connect better with your fans.

Creating sponsored content and becoming an affiliate partner are also good ways to earn money. Working with brands and promoting their products or services can make you money. It also helps you make long-term connections and grow your influence on YouTube.

Lastly, fan support is very powerful. With things like YouTube Super Chat and channel memberships, your fans can directly help you succeed. Websites like Patreon offer ongoing support. Talking to your audience and giving them special perks can be a good way to make money.

To do well in making money on YouTube, you must consistently post good content, build a strong brand, and promote your channel well. By using these strategies and knowing what your audience likes, you can make the most money from your YouTube channel.


How do I join the YouTube Partner Program?

To join, you must have 1,000 subscribers and 4,000 watch hours in the last 12 months. After getting accepted, you can earn from ads, subscriptions, memberships, and merchandise.

How can I sell merchandise on YouTube?

You can sell items like t-shirts and mugs from your online store or platforms such as Shopify. YouTube’s merch shelf also lets you sell items right on your video pages if you’re eligible.

How can I create sponsored content on YouTube?

Create sponsored content by teaming up with brands for promotional videos. Find partnerships by contacting companies or using platforms like FameBit.

How can I become an affiliate partner on YouTube?

Become an affiliate by promoting products or services with affiliate links. You’ll earn a commission from sales through your links. Amazon’s Influencer Program is a big example of this on YouTube.

How can I get my fans to pay me directly on YouTube?

Get direct payments from fans through Super Chat and channel memberships. These give fans perks and highlight their messages during live streams. Sites like Patreon or GoFundMe also support getting funds from fans.

How can I use crowdfunding to monetize my YouTube channel?

Crowdfunding sites like Kickstarter or GoFundMe can help. Offer rewards for support to raise money for your ideas or projects from your audience or the crowdfunding community.

How can I license my content to the media on YouTube?

License your videos by giving media rights to use them. Use marketplaces like Jukin Licensing to sell your content to media outlets.

How can I work with brands as an influencer on YouTube?

Work with brands as an influencer by using your presence to secure partnerships. Contact brands or use platforms to find them. Pick brands that fit your content and audience for better success.

What are some YouTube monetization strategies for making money?

YouTube has many ways to make money, like the Partner Program, selling merchandise, sponsored content, affiliate partnering, and fan support. Understand your audience to make the most from these options.

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Financial expert with Wall Street and real world experience covering personal finance, investments, financial independence, entrepreneurship.



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